You Just Got Diagnosed. Now What?

Get the step-by-step playbook for taking control when illness tries to take everything from you

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When Your Body Turns on You, Who's in Charge?

When cancer barges into your life, it feels like chaos has set up camp in your living room.

One minute you're running your business, taking care of your family, juggling life's ups and downs. Next, you're walking out of the doctor's office feeling the earth shift underfoot.

But here's what no one tells you: you still have control. You're not just a patient anymore; you're the CEO of your comeback.

F*ck Cancer isn't another cancer memoir filled with platitudes and pink ribbons.

It's a battle-tested blueprint from a woman who ran Fortune 500 turnarounds and then used those exact same strategies to save her own life.

Part crisis management manual, part permission slip to fight like hell, this book gives you the tools to advocate for yourself, make informed decisions, and command your treatment on your terms.

Is this book for you?

  • Are you navigating a cancer diagnosis (or other serious illness) and feeling paralyzed by the decisions ahead?

  • Do you want to be an informed partner in your care, not just a passive patient?

  • Are you supporting a loved one through treatment and need a roadmap for how to actually help?

  • Do you feel like you're drowning in medical jargon, conflicting advice, and other people's opinions?

  • Are you tired of being told to "stay positive" without being given actual tools to take control?

If you answered YES to any of these questions, then F*ck Cancer is the missing piece you've been looking for.

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What You'll Learn in F*ck Cancer

Right now, you're overwhelmed. Doctors are throwing protocols at you. Family members have opinions. Google has terrified you. You don't know what questions to ask, who to trust, or how to even begin making decisions when your brain is foggy and your body feels like it's betraying you.

This book changes that.

Inside, you'll discover the Healing Rebel Protocol. It's a six-step framework that transforms you from overwhelmed patient to empowered advocate and includes:

Healing Rebel Protocol

How to walk into every appointment prepared with the questions that get you answers (and respect from your medical team)

Power Moves

Strategies that help you advocate for additional testing, second opinions, and treatment options that aren't "standard protocol"

Cancer Response Plan

Build a roadmap so you can delegate, automate, and protect your energy for what matters: healing

Three Foundations

How to stay grounded, trust your intuition, and build mental resilience so that you have the energy to heal

Wellness Strategies

Practical strategies for nutrition, exercise, and rest that support your body through treatment and recovery

Survivorship

How to navigate survivorship—the loneliest phase no one talks about

You'll also get real talk about the hard stuff: survivor's guilt, the grief of losing your former self, how to handle people who disappear, and why "staying positive" isn't enough without a strategy to back it up. This book is for the woman who refuses to go quietly. The one who wants to fight smart, not just hard. The one who needs a plan, not more platitudes. And the loved ones who want to show up but don't know how.

If you're ready to take control of your treatment, protect your energy, and command your comeback, this is your playbook.

About the Author

Farla Efros | President, CEO, and Cancer Thriver

Farla Efros spent three decades as a retail turnaround specialist, restructuring companies in crisis and commanding boardrooms as Interim CEO and Chief Restructuring Officer. She built a career on walking into chaos and creating winning strategies—skills she never imagined she'd use to save her own life.

When Farla was diagnosed with Stage 2B triple-positive aggressive breast cancer, she did what she does best: she got to work. She treated her diagnosis like a consulting project, built a protocol, assembled a team, and fought like hell. Through chemotherapy, a double mastectomy, a bilateral salpingo-oophorectomy, and the devastating loss of both her parents to illness within months of each other, Farla documented her journey with raw honesty, snarky humor, and strategic precision.

Now, as The Healing Rebel, Farla shares the exact framework that helped her survive not just physically, but with her sanity, her voice, and her fire intact. She's on a mission to help others take control of their health crisis with the same CEO energy that saved her life.

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